If you haven’t heard, last week Facebook announced a huge update to their algorithm. In short, Facebook will go back to its roots and prioritize “friends and family at the core of the experience”. As a business page on Facebook, if you are using the platform correctly you have nothing to fret when it comes… Continue reading Facebook Goes Back to Their Roots
Content Calendars! If you don’t make one for your social media posts your social media management strategy is missing out. Quite honestly, I don’t think there is a greater feeling than telling you some of our clients have posts scheduled through February. Now, don’t get us wrong having a strategy in place is excellent, but… Continue reading Social Media Management: What is a Content Calendar?
Oftentimes, we see the battle between Traditional and Digital Marketing as separate components when it comes to overall marketing strategy. Yet, the best results come from utilizing both strategies together. There are several different ways to combine these two mediums, but in this blog we will introduce you to the power of targeted Facebook Ads.… Continue reading How to Extend Traditional Marketing with Facebook Ads
Brands are created to reflect the value of a company and to appeal to its customers. It is as important as the product or service you provide. You’ve spent a lot of time and money to have your brand created, now it’s time to make sure it always has the same appearance. Maintaining a consistent… Continue reading Branding: The Importance of Brand Standards
Want to scare up engagement over the next week? Don’t miss these tricks and treats on how to create some scary good fun with your social media marketing this Halloween season. 1. Host an Event Any business can host a Halloween party, but adding a social twist to it can bring even bigger skeletons out… Continue reading Social Media Marketing Tricks and Treats
As a kid I enjoyed to hunt and fish with my dad and brothers. As we got older we did less hunting and more fishing. Eventually I completely stopped hunting but always had the childhood memories. About 16 years ago a long time friend moved back to South Dakota. He got hooked on duck and… Continue reading Hunting Buddy
You don’t need to wait until spring to clean up your marketing plan. Fall is the time that most businesses start to reflect of the past year of business and look to the future year just as the season begins to change. It’s when you begin to reevaluate last year’s strength and shortfalls, and start… Continue reading Changing Leaves and Business
There is a great scene that I love, at the beginning of the movie, Joe Versus the Volcano. It begins with the main character Joe Banks (played by Tom hanks), trudging from the parking lot, to his job with a horde of coworkers, in a dazed and zombie-like state. When he arrives at the building,… Continue reading How Your Environment Helps Your Creativity
You can have the perfect mix of the 4 P’s, Product, Price, Promotion, and Place, but you can’t expect your marketing to work if you’re missing a C, Customer Service! The last thing a customer is going to remember is how they felt when they left your business, not the other 4 P’s. Here are… Continue reading There’s the 4Ps of marketing, but are you missing the C?
