Blog | Midwest Marketing LLC

My First Two Weeks at Midwest Marketing

Considering I landed a position at a marketing agency, my first day was surprisingly calm. In fact, this was the first time that I didn’t have to hit the ground running and immediately take on assignments, which was a nice change of pace! Unlike the business structures of my previous employers, Midwest Marketing was able… Continue reading My First Two Weeks at Midwest Marketing

Boost Your Holiday Sales with Lifecycle Marketing

It’s October, and you know what that means – Wal-Mart employees have been hard at work stocking the shelves with Christmas gifts and décor and Mariah Carey’s “All I Want for Christmas” will soon permeate every airwave. We know, we know. Halloween is still weeks away, let’s just hold off on the Christmas stuff for… Continue reading Boost Your Holiday Sales with Lifecycle Marketing

Marketing Must-Haves: Digital Marketing Glossary

New to the marketing world and need some help navigating the world of CTRs, CPMs, and SERPs? Or maybe you’ve been in the digital marketing game awhile but would like to brush up on your industry lingo. Whatever the case, we’ve compiled this handy dandy glossary that you can use as a reference so you… Continue reading Marketing Must-Haves: Digital Marketing Glossary

Do’s and Don’ts of Poster Design

From promoting a concert to sharing critical information in a doctor’s office, posters are a great visual tool to spread information. While there’s no one-size-fits-all approach to designing a great poster, there are some characteristics that separate effective posters from not-so-effective posters, and our graphic designers want to share some essential design tips to make… Continue reading Do’s and Don’ts of Poster Design

4 Ways to Run a Social Media Contest

While browsing social media, it’s likely that you’ve participated in a “tag a friend to win” or “comment to enter” post. You may have even filled out a short form in order to enter a contest to win some sort of great prize. What you may not have thought about is what social media contests… Continue reading 4 Ways to Run a Social Media Contest

5 Reasons Your Email Marketing Isn’t Working

If you’re like most small business owners, you’re always on the lookout for ways to make the most out of your limited marketing budget. However, email marketing may be one essential, budget-friendly tool you may be overlooking, with an astonishing average return of $42 for every $1 spent. But, just because email marketing is relatively… Continue reading 5 Reasons Your Email Marketing Isn’t Working

3 Myths that Annoy Graphic Designers

The graphic design team at Midwest Marketing has over 50 years of experience in producing award-winning designs for our clients. Throughout those years, we’ve learned some valuable lessons in designer-client relationships that has made the process more streamlined and resulted in both happier clients and designers. We sat down with one of our designers to… Continue reading 3 Myths that Annoy Graphic Designers

Now Hiring: Part or Full Time Marketing Coordinator

This position can be part or full time. Wage: DOE The Marketing Coordinator will assist with copywriting, email marketing, social media, digital strategy, client relations and supporting special projects as assigned. The ideal candidate is an excellent communicator who is organized, creative, and familiar with current marketing best practices and trends. Responsibilities: Brainstorms campaign marketing… Continue reading Now Hiring: Part or Full Time Marketing Coordinator

3 Secrets to Effective Content Marketing

Still hanging onto that content marketing strategy from 2019? Time for a change! In “normal” times, content strategies should be changed up annually in order to adapt to constant changes that affect target audiences, but since the pandemic, ensuring you stay ahead of the game is even more important. If you’re unsure of how to… Continue reading 3 Secrets to Effective Content Marketing

Secrets to Effective Business Card Design

Did you know that business cards have been around for hundreds of years?! That’s right – business cards date back to the 15th century, originating in China. They were known as “visiting cards” at that time and were used to announce the holder’s intention of visiting a person or household. The cards were left at… Continue reading Secrets to Effective Business Card Design

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