Blog | Midwest Marketing LLC

Do’s and Don’ts of Logo Design

An attention-grabbing, memorable logo is crucial in building a successful foundation for your company’s marketing efforts. An effective logo will provide your potential customers with important information about your company from the get-go: what industry you exist in, your products or services, and sometimes even your brand values. Logo design is about so much more… Continue reading Do’s and Don’ts of Logo Design

What You Need to Know About Working with a Marketing Agency

Considering outsourcing part or all of your digital or traditional marketing to a marketing agency? If you’re pressed for time or don’t know much about marketing, an agency may be your best bet for success! Marketing agencies are teams of experts that build and execute comprehensive marketing strategies that get you closer to your business… Continue reading What You Need to Know About Working with a Marketing Agency

7 Tips for Effective Brochure Design

Designing a brochure may seem easy, but creating one that captures the attention of your target audience and compels them to keep it for future reference is not as simple as it seems. There are many aspects to consider in brochure design, such as ensuring you are accurately and clearly displaying your products or services,… Continue reading 7 Tips for Effective Brochure Design

6 Tips for a Winning Google Ads Campaign

Whether you have just opened the doors to your business or are looking to re-engage past customers, pay-per-click (PPC) advertising is a great way for you to reach your target audience and increase sales – if they’re done right. While even the most knowledgeable digital marketer will need to make tweaks and adjustments along the… Continue reading 6 Tips for a Winning Google Ads Campaign

Must-Have Tips for Employee Recruitment During the Great Upgrade

Right now, millions of employers across the country are in a fight for workers and we’re all feeling the struggle – fewer checkout lanes at the grocery store, reduced dining hours at restaurants from lack of waitstaff, small businesses closing entirely because of staffing shortages. So, what’s up with this huge shift in the workforce,… Continue reading Must-Have Tips for Employee Recruitment During the Great Upgrade

Getting Started With Facebook Lead Ads

If your marketing objective includes getting to know your audience, gathering valuable customer feedback, or increasing conversions, listen up – Facebook lead ads are a fast and easy way to help you reach your goal. But what is a lead ad campaign and how can you use it for your business? Continue reading to learn… Continue reading Getting Started With Facebook Lead Ads

Top 4 Website Design Myths

What goes into great website design? While there are many facets to that answer, we’re here to let you in on some equally important information – design myths that, if followed, will make your website not so great. If you’re looking to build a company website that will help you reach your goals, whatever they… Continue reading Top 4 Website Design Myths

Cheat Sheet for Social Media Marketing in 2022

According to a study from October 2021, 57.6% of the world’s population uses social media for an average of 2 hours and 27 minutes per day, making social media marketing a no-brainer to reach the masses. However, with new social media platforms being released all the time, and people’s social media usage habits constantly changing,… Continue reading Cheat Sheet for Social Media Marketing in 2022

5 Things You Should Know Before Starting a Pay Per Click Campaign

Pay per click (PPC) campaigns are arguably the most important form of paid digital ads in recent years. Used across the web, including most websites, search engines and social platforms, PPC ads can drive more traffic and conversions than almost any other form of digital marketing. But what do you really need to know before… Continue reading 5 Things You Should Know Before Starting a Pay Per Click Campaign

Tips on Designing Effective Website Banner Ads

With the average person encountering up to 10,000 ads each day, it’s critical to make sure you have a well-thought out banner ad design that stands out so you don’t waste your marketing dollars. But what goes into effective website banners? The graphic design and digital marketing pros at Midwest Marketing are here to let… Continue reading Tips on Designing Effective Website Banner Ads

Category: Blog