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Category: Uncategorized

Google Marketing Live 2023 Recap

Two letters can pretty much sum up Google Marketing Live 2023: AI. Almost every new offering included in Google’s annual online event incorporated the use of AI in some way, driving home how much the technology has already become a cornerstone in the world of digital marketing. New ad formats and important changes to Google… Continue reading Google Marketing Live 2023 Recap

7 Easy, Low-Cost Ways to Improve Your Marketing Strategy

Think that a limited budget means ineffective marketing? Think again! If you’re a small business owner, or anyone trying to build a customer base without a lot of money, we have some great news for you – you can make an impact at little (or no) cost. Sometimes all it takes is a little ingenuity… Continue reading 7 Easy, Low-Cost Ways to Improve Your Marketing Strategy

8 Do’s and Don’ts of Social Media Marketing

If you’re like an estimated 4.89 billion people in this world, you browse social media to stay in touch with family and friends, keep current with the news and local happenings, and follow your favorite celebrities and brands. Since social media is so widely used in today’s world, it may seem like a no brainer… Continue reading 8 Do’s and Don’ts of Social Media Marketing

Digital Dive: 3 Digital Marketing Updates

Just when you finally start to understand social media and digital marketing, you see a notification that a digital marketing update was released. After reading the news, you might feel confused and frustrated; but have no fear, for Midwest Marketing is here! We’ll take you through some digital marketing updates from our latest findings that… Continue reading Digital Dive: 3 Digital Marketing Updates

Get More Visitors with These 7 Destination Marketing Tips

Summer is right around the corner, and you know what that means – millions of visitors pouring into the Black Hills, ready to take in the best of our region’s lodging, dining, shopping, and entertainment. Is your hotel, restaurant, store, or attraction poised to attract the eyes of these vacationers, or are you destined to… Continue reading Get More Visitors with These 7 Destination Marketing Tips

Your Essential Guide to Amazon Ads

Boost your brand’s visibility, reach over 200 million monthly shoppers, and boost sales with Amazon Ads! With Amazon Ads, you can reach real people that are browsing and researching everyday purchases through multiple devices with customized ads that tell your story. Amazon ads allow you to leverage exclusive data to run ads on Amazon desktop… Continue reading Your Essential Guide to Amazon Ads

Spring Clean Your Digital Marketing

Spring is right around the corner, making it the perfect time to freshen up your digital marketing tactics and breathe new life into your campaigns! Follow our spring-cleaning checklist to get on top of your marketing efforts and stay ahead of the competition. Review your current digital marketing strategy. First things first – take a… Continue reading Spring Clean Your Digital Marketing

Why You Need Google Local Services Ads

Do you want more high-quality leads for your service-based local business? Google Local Services ads may be just the solution you’re looking for. As your trusted Black Hills digital marketing professionals, we’re here to break down what Local Services ads are and how they can benefit you. Continue reading to learn more about Google’s exciting… Continue reading Why You Need Google Local Services Ads

6 Signs It’s Time to Update Your Website

In today’s world, your website serves as your business’s 24/7 storefront. Ideally, it will always be there to meet the needs of your customers, even at 2am when they’re surfing the web in their underwear, credit card in hand. Your website should answer all the questions your customers have and lead them through the buying… Continue reading 6 Signs It’s Time to Update Your Website

8 Great 2023 Trends for Shopping

Shopping, much like 2023 trends, is a top concern for consumers and brands alike, albeit for different reasons. From meal planning to treating yourself to luxury goods and services, we all shop ‘til we drop. With so much to do and so little time, people are looking for ways to make their lives easier; and… Continue reading 8 Great 2023 Trends for Shopping