Ad Blocking: Love It, Don’t Fear It

First of all, what is Ad Blocking?  Ad Blocking is any program that removes ads from a user’s view. Examples include users opting to install software/hardware to eliminate ads from showing on their webpages, and recording shows with TiVo so they can fast-forward through all the commercials. What this means for marketing is that although… Continue reading Ad Blocking: Love It, Don’t Fear It

The Ever-Changing Google

Google, Google, Google…. It’s nearly impossible to keep updated with Google’s changes in search algorithms. They literally make changes hundreds of times each year. Most of these changes are minor and don’t affect our business, but every so often they smack us in the face with a huge game-changer. Although this is a pain for… Continue reading The Ever-Changing Google

Todd’s Summer Wrap-Up

Wow summer is already over. My to do list just kept getting longer as the days went by faster. I had so many things that I wanted to get done but didn’t. My thought is, Life is short, enjoy yourself while you can! My list will still be there tomorrow. My wife and I spent… Continue reading Todd’s Summer Wrap-Up

Top 5 Logo Designs, No Beans About It!

When we talk about logos, we think of companies such as Nike, Apple, Coca-Cola, and McDonalds. All have iconic logo designs that are recognized all over the world. The consumers are the ones that have made these products relevant because of their brand loyalty. No pressure, but logos make or break a brand and are… Continue reading Top 5 Logo Designs, No Beans About It!

Want to make your graphic design portfolio shine?

In this digital age, it is easy to forget that once upon a time we had to actually have a physical print of our most valued art and present it nicely in a large expensive leather portfolio for any job interview; keeping only your best pieces within fingers reach. Now, everyone can just click through… Continue reading Want to make your graphic design portfolio shine?

Graphic Design for a Particular Target Audience

Every day audiences unconsciously form opinions about the brands to which they are exposed, having absorbed ideas and messages, which have been subtly communicated to them. This can be done successfully through a combination of typography, style, format and imagery, placed in the correct locations to guide and influence audience perception. Audience is king. You… Continue reading Graphic Design for a Particular Target Audience

Why #FirstSevenJobs Matters

From the first days of Kindergarten to the day you graduate college and beyond– “What do you want to be when you grow up?” This question is asked over and over. Everyone has an answer for it, whether it’s “brain surgeon” or “monster truck driver.” It’s not easy to get there though. The hashtag #FirstSevenJobs is great… Continue reading Why #FirstSevenJobs Matters

Sturgis Motorcycle Rally

My first experience with the Sturgis Rally was in 1980. Three of my high school buddies and I decided to drive up one night. I think we all were a little scared at first. It was a lot smaller event back then. It had more of a biker feel and appeal. I saw things that… Continue reading Sturgis Motorcycle Rally