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Tag: email marketing

6 Ways to Combine Traditional and Digital Marketing

These days, it seems like people do everything online, from shopping for shoes and ordering their favorite food to furthering their education and looking for jobs. With Internet traffic reaching higher and higher levels every year, it makes sense why many brands have moved more of their marketing dollars into digital marketing strategies. However, traditional… Continue reading 6 Ways to Combine Traditional and Digital Marketing

Tips for Getting the Most Out of Your Holiday Marketing

If you’re like us, you roll your eyes and make a snide comment when you start to see holiday decorations creeping onto store shelves unseasonably early. Summer’s not even over yet, can’t we enjoy the last weeks of warmth before thinking of the cold, snowy holiday season?! However, if you run a business, getting a… Continue reading Tips for Getting the Most Out of Your Holiday Marketing

Spring Clean Your Digital Marketing

Spring is right around the corner, making it the perfect time to freshen up your digital marketing tactics and breathe new life into your campaigns! Follow our spring-cleaning checklist to get on top of your marketing efforts and stay ahead of the competition. Review your current digital marketing strategy. First things first – take a… Continue reading Spring Clean Your Digital Marketing

Boost Your Holiday Sales with Lifecycle Marketing

It’s October, and you know what that means – Wal-Mart employees have been hard at work stocking the shelves with Christmas gifts and décor and Mariah Carey’s “All I Want for Christmas” will soon permeate every airwave. We know, we know. Halloween is still weeks away, let’s just hold off on the Christmas stuff for… Continue reading Boost Your Holiday Sales with Lifecycle Marketing

5 Reasons Your Email Marketing Isn’t Working

If you’re like most small business owners, you’re always on the lookout for ways to make the most out of your limited marketing budget. However, email marketing may be one essential, budget-friendly tool you may be overlooking, with an astonishing average return of $42 for every $1 spent. But, just because email marketing is relatively… Continue reading 5 Reasons Your Email Marketing Isn’t Working

Personalize Your Email Marketing to Increase Your ROI

Email marketing is a relatively easy, inexpensive way to promote your business, but are you harnessing the full potential of an email strategy that truly speaks to your audience and maximizes ROI? Segmenting your email list may be the solution you need to make the most out of your email efforts! Segmented emails not only… Continue reading Personalize Your Email Marketing to Increase Your ROI

Why Use Email Marketing

Back when Lynyrd Skynyrd was the king of rock and roll, John Travolta was greased with lightin’, and Space Invaders were taking over arcades nationwide, something else was brewing in the world of marketing. 1978 feels like it was both forever ago and just yesterday, but way back in 1978 the very first marketing email… Continue reading Why Use Email Marketing