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Tag: Midwest Marketing

Improve Your Website’s SEO with Google Lighthouse

As you probably know, one of Midwest Marketing’s specialties is being able to optimize and improve websites so they are at their peak performance. We do that through thorough website audits, search engine optimization (SEO) tactics, and web design updates.  However, there is a way that you can find out what’s going on with your… Continue reading Improve Your Website’s SEO with Google Lighthouse

4 Marketing Tips to Better Connect with Your Target Audience

Customers are crucial for every business.  But how well do you know yours? What is their daily media routine, what is their favorite TV show, music platform, news website, sports team, etc? If you are like most businesses, your customers are segmented, they have different routines and they most likely have different media habits than… Continue reading 4 Marketing Tips to Better Connect with Your Target Audience

Why Every Small Business Needs A Marketing Plan

Opening a small business and not marketing it is like trying to swim without water. Marketing is essential to the success of any business, large or small. And now more than ever, you need to relook at your marketing in this time of crisis and confusion. The year 2020 upset the apple cart and once… Continue reading Why Every Small Business Needs A Marketing Plan

Treat Your Marketing Like The Ultimate Fixer Upper

It’s no secret that the housing marketing in the Black Hills is crazy right now. With prices being driven up from out-of-state buyers, many locals are opting instead for lower priced fixer uppers that they can show some tender loving care. Many are excited about the thought of having a place that they can customize… Continue reading Treat Your Marketing Like The Ultimate Fixer Upper

5 Ways to Use Interactivity to Enhance Your Content Marketing

What is Interactive Content? Interactive content allows the viewer to actively participate in the message that you are sending, from answering questions in a quiz to testing products virtually. While there are many kinds of interactive content, we have included examples that can be easily incorporated into any marketing strategy without breaking your budget. Educate… Continue reading 5 Ways to Use Interactivity to Enhance Your Content Marketing

Failure & Unanswered Wishes

The word failure falls into the category of English nouns that roll off a person’s tongue and smack the recipient directly in the face. It’s not a word anybody associates with a good time or a happy-go-lucky scenario. Failure means you’ve lost, you’ve done something wrong, you didn’t achieve your goals… you’ve been defeated. Failure… Continue reading Failure & Unanswered Wishes

Trending – Responsive Logo Design

10 years ago, mobile responsive design began to revolutionize the web and is now an industry standard to save your brand image. The reasoning behind mobile responsive design is the assortment of screen sizes your designs will be displayed on, for instance, mobile, tablet, etc. This has created some complication for graphic designers, especially when… Continue reading Trending – Responsive Logo Design

Latest Google Update – Medic Update

Late July and early August, Google launched their latest Broad Algorithm Update which later took on the nickname the Medic Update. Reasoning to the nickname as you may have guessed, the healthcare and wellness industries were affected the most. Though, they were not the only industries affected by the update. See chart below from SEORoundtable.… Continue reading Latest Google Update – Medic Update

7 Traditional Marketing Tips

The good ol’ days, way back when, simpler times. For some people, these poetic times mean the 70’s, 80’s, and 90’s. For some young whippersnappers, the days of old are anything on the wrong side of 2010. While we reminisce about what used to be and talk about how much has changed, there are still… Continue reading 7 Traditional Marketing Tips

We’re in The People Business

I’ve been fascinated with music for as long as my mind can remember. There has always been something about the sound waves coming out of grandpa’s rusty old farm truck radio that connected with me on a deeper level than I ever knew was possible. As grandpa would teach me how to drive we would… Continue reading We’re in The People Business