5 Things You Should Know Before Starting a Pay Per Click Campaign

Pay per click (PPC) campaigns are arguably the most important form of paid digital ads in recent years. Used across the web, including most websites, search engines and social platforms, PPC ads can drive more traffic and conversions than almost any other form of digital marketing. But what do you really need to know before… Continue reading 5 Things You Should Know Before Starting a Pay Per Click Campaign

Tips for Effective Ad Placement

Ready to invest in pay-per-click (PPC) and other digital marketing ads so that your message can reach your potential customers where they are browsing, searching, shopping, and socializing? Make sure you have a well-planned ad placement and targeting strategy in place so that you put your dollars to good use! Not sure how? Here are… Continue reading Tips for Effective Ad Placement