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Tag: Social media management

7 Social Media Tips for the Tourism Industry

It’s May in the Black Hills, and you know what that means – tourist season is upon us!   If you handle the marketing for a business that depends on tourism for the bulk of the yearly revenue, you know how important it is to stand out from the rest of the seemingly endless lodging,… Continue reading 7 Social Media Tips for the Tourism Industry

16 Engaging Social Media Post Ideas

Maintaining a successful social media account for a business requires a lot of thought and strategy. Making sure that you are posting compelling content that resonates with your audience is crucial for building momentum on any social media platform, from Facebook to TikTok to Pinterest. However, it can sometimes be challenging coming up with fresh… Continue reading 16 Engaging Social Media Post Ideas

Explore 4 Growing Digital Marketing Channels

It’s no secret that digital marketing has been a big player in the advertising game for a while now. However, according to Insider Intelligence or eMarketer, there are a few areas you really don’t want to miss out on. So, go ahead and explore these four digital channels! 1. Connected TV (CTV) “CTV remains this… Continue reading Explore 4 Growing Digital Marketing Channels

Why Facebook Analytics Are Important for Successful Social Media Management

The most common question we as marketers get asked is, “How can I tell if my social media management strategy is working?” Marketing has been notoriously difficult to track progress and overall effectiveness but in recent years the use of analytics has made life much simpler. Analytics for those who may not know, is the… Continue reading Why Facebook Analytics Are Important for Successful Social Media Management

Facebook Goes Back to Their Roots

If you haven’t heard, last week Facebook announced a huge update to their algorithm. In short, Facebook will go back to its roots and prioritize “friends and family at the core of the experience”. As a business page on Facebook, if you are using the platform correctly you have nothing to fret when it comes… Continue reading Facebook Goes Back to Their Roots

Social Media Management: What is a Content Calendar?

Content Calendars! If you don’t make one for your social media posts your social media management strategy is missing out. Quite honestly, I don’t think there is a greater feeling than telling you some of our clients have posts scheduled through February. Now, don’t get us wrong having a strategy in place is excellent, but… Continue reading Social Media Management: What is a Content Calendar?