Social Media Don’ts

With social media marketing being one of the most effective ways to reach customers in present day, we are often told by others how we should manage our social media accounts. While there is so much focus on what you should be doing on social media there are also some things that you should stay… Continue reading Social Media Don’ts

Why You Should Let Experts Handle Your Social Media Marketing

In today’s social media landscape where trends change faster than the weather in the beautiful hills we call home, it can be easy to get lost in which direction is right and which is left. Social media marketing can be confusing, time consuming, and downright stressful at times. Throw that stress on someone else and… Continue reading Why You Should Let Experts Handle Your Social Media Marketing

Facebook Goes Back to Their Roots

If you haven’t heard, last week Facebook announced a huge update to their algorithm. In short, Facebook will go back to its roots and prioritize “friends and family at the core of the experience”. As a business page on Facebook, if you are using the platform correctly you have nothing to fret when it comes… Continue reading Facebook Goes Back to Their Roots

Social Media Management: What is a Content Calendar?

Content Calendars! If you don’t make one for your social media posts your social media management strategy is missing out. Quite honestly, I don’t think there is a greater feeling than telling you some of our clients have posts scheduled through February. Now, don’t get us wrong having a strategy in place is excellent, but… Continue reading Social Media Management: What is a Content Calendar?

The Unwritten Rules of Facebook Live

Facebook live rolled out in August 2015, but it became available to everyone in April 2016.  It has gained a lot of ground in the last year, but there are some unwritten rules about how to use it. We decided to write them down.   Give good content. Just because a video is live, doesn’t… Continue reading The Unwritten Rules of Facebook Live

How to use Instagram to Grow Leads

Instagram is becoming an increasingly popular form of social media marketing. Instagram builds brand trust by creating an image for your store, product or service. Instagram is a cost per thousand (CPM) impressions ad platform that can be lined through your Facebook ads account. Facebook is the parent company of Instagram. This can make your… Continue reading How to use Instagram to Grow Leads